Frank West is a major main character from the Dead Rising series of survival horror games. The protagonist of the original Dead Rising, Dead Rising 2: Off the Record and Dead Rising 4, Frank is an overly zealous freelance photographer and photojournalist.
Originally coming to Willamette for the "scoop of a lifetime", Frank at first thinks that an incident he witnesses with a helicopter pilot is a simple riot. However, he quickly discovers the truth is far worse. Throughout the game, Frank attempts to uncover the truth behind the zombie outbreak by investigating recent events and questioning characters that he finds trapped in the mall.
Normally an "Average Joe", Frank is forced to take on the role of hero and rescue the many people trapped within various sections of the mall.
He can be seen during the final battle.